NSSOL Announces Strategic Capital and Business Alliance Partnership with iAuto, a Leading Automotive Software Company

Creating New AI-Powered User Experiences Including AI Cockpit Solutions

NS Solutions Corporation (Head Office: Minato-ku, Tokyo; Representative Director and President: Kazuhiko Tamaki; hereinafter “NSSOL”) has entered into a capital and business alliance agreement with iAuto Co., Ltd. (Head Office: Grand Cayman, Cayman Islands; CEO and Director: Taii Oh; hereinafter “iAuto”) as of July 14, 2026.
Under the alliance, NSSOL and iAuto will combine iAuto’s extensive automotive software expertise with NSSOL’s advanced AI and data analytics capabilities to create innovative next-generation mobility experiences. NSSOL has positioned this field as a strategic growth area over the medium to long term and will establish the SDV Business Promotion Group within its Digital Manufacturing Business Center effective August 1, 2026. This new organization will serve as a hub for collaboration with partner companies and technology development, accelerating business creation in the SDV/AIDV domain.

Background

The automotive industry is undergoing a major transformation driven by the advancement of Software-Defined Vehicles (SDVs), where software increasingly defines vehicle functionality, features, and customer experiences. At the same time, rapid progress in artificial intelligence (AI) is expected to drive the evolution toward AI-Defined Vehicles (AIDVs), in which AI is embedded directly into vehicle functions and user experience.
Against this backdrop, the importance of integrating automotive software development with AI and data utilization has grown significantly as manufacturers seek to enhance both vehicle functions and user experience.

Strengths of Each Company

iAuto has a proven track record in delivering production-grade automotive software across a broad range of SDV domains, including Cockpit, ADAS, and Vehicle Control(Note1) technologies, serving automotive OEMs and Tier 1 suppliers in China, Japan, and Europe. In recent years, iAuto has advanced sophisticated automotive software development through direct collaboration with leading automotive manufacturers in both domestic and international markets, particularly in the field of SDV and AI-driven technologies.
Meanwhile, for more than 30 years, NSSOL has delivered advanced systems and solutions leveraging optimization technologies, machine learning, artificial intelligence, and data analytics, helping manufacturing customers improve operational efficiency, productivity, and reliability. Through its extensive experience in areas such as operational optimization and predictive maintenance, NSSOL has accumulated deep industry expertise and know-how. More recently, NSSOL has also been conducting proof-of-concept projects involving the practical deployment of Physical AI technologies, including robotics.
Recognizing the potential to create new value in the SDV/AIDV domain by combining their respective strengths and know-how, iAuto and NSSOL have decided to enter into this alliance.

Initiatives under the Alliance

Under this alliance, iAuto and NSSOL will integrate their capabilities to create new value in the next-generation mobility sector.
The companies will focus on the following strategic areas:

  • Joint development of AI Cockpit technologies
  • Joint research and development of in-vehicle AI agent technologies
  • Development of next-generation software platforms for SDVs and AIDVs
  • Expansion of business operations in the Japanese market
  • Development of solutions for global automotive manufacturers
These initiatives aim to deliver safer, smarter, and more personalized mobility experiences by enabling vehicles to better understand individual users’ contexts, preferences, and needs.
Guided by its corporate purpose, “Together with our customers, we envision the future and unlock new possibilities for society through technology and passion,” NSSOL remains committed to advancing next-generation mobility through innovation, ecosystem partnerships, and the development of new businesses in the SDV and AIDV domains.

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About iAuto

Founded in 2015, iAuto has focused on the development of intelligent automotive systems, providing end-to-end solutions for automotive manufacturers and Tier 1 suppliers. Its core business spans software development, integration, and deployment across a wide range of domains, including smart cockpits, intelligent connected vehicles, Advanced Driver Assistance Systems (ADAS), cloud services, Electrical/Electronic Architecture (EEA)(Note2), and vehicle-level SDV/AIDV platforms.
iAuto's solutions have been adopted in 104 countries and regions worldwide, and more than 40 million mass-production vehicles have been equipped with iAuto's software and solutions to date.

  • (Note1)
    • Cockpit:
      The user interface domain that connects vehicle occupants and the vehicle, including instrument clusters, navigation systems, and voice assistants.
    • ADAS (Advanced Driver Assistance Systems):
      Systems designed to support safe driving through advanced driver assistance functions.
    • Vehicle Control:
      System domains responsible for controlling core vehicle functions such as driving, braking, and steering.
  • (Note2)
    • EEA (Electrical/Electronic Architecture):
      The architecture that defines the structure, organization, and interconnections of a vehicle's electrical and electronic systems, serving as the foundation for advanced software-defined vehicle functionalities.

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